EXHIBITING STRATEGY

ARE YOU A FIRST TIME EXHIBITOR?

Here are some suggestions which can be useful to provide maximum benefit throughout the fair

Prepare a press release indicating your existency before and during the fair and your fair activities. And also share it with us and so we can do it together.You may hang your fair advertisements at your suppliers, sales points and dealers/franchisees and make your fair invitation cards available. You may establish "SPECIAL STAND" in order to be marked as special. Do not forget to bring your franchise/dealership hand book, brochure, presentation CD and business cards.

Please exhibit your goods anyhow at your stand, and if you are a food/ drink company please have the visitors taste it. In order to be one jump ahead of the competitors, use the packages and other channels that were presented to you at the Be My Dealer Trade Fair, www.be-mydealer.com, Expochannel TV, Be My Dealer Newspapers and sponsorships. So, you may reach to different people from all channels.

You may give place to fair banners in your web site and announce to people who are intested in your brand that you are at the Be My Dealer Trade Fair.